• Only photos people choose to pin end up here. They go up straight away, and the Brightside team takes down anything that breaks the house rules.
• We keep the photo, the frame used, the event, the name you typed (if any) and the time. No email, phone number or account.
• Every photo comes down by itself after 30 days.
• You get a private link when you pin. Use it, or the remove page on the same phone, to take your photo down any time.
• In a photo someone else pinned? Tap it and choose “Ask us to take it down”, or message us on WhatsApp, and it comes down.
• We only repost a photo on our own pages if the person who pinned it said yes.
• House rules: no one who looks under 18, no heavy drinking, no explicit nudity or abuse, no other brands. Photos that break them come down.

The full story: our privacy policy.